H7N9 update: 38 cases, 10 deaths! KFC sales crashing!

11 April 2013 (09:17 UTC-07 Tango)/30 Jumada l-Ula 1434/22 Farvardin 1391/02 Bing-Chen (3rd month) 4711

China’s National Health and Family Planning Commission reports five new cases and one death in the H7N9 outbreak.  Two new cases in Jiangsu Province, and three new cases, including the death, in Shanghai.

The 74 years old man that died was confirmed to have H7N9 Wednesday night, but died today.  As with other H7N9 cases, he had been admitted to a hospital with pneumonia.

Chinese health officials say, so far none of the relatives of the sick people are showing any signs H7N9 infection.

Yum Brands, the company that owns KFC, Pizza Hut and Taco Bell, say sales at their Chinese KFC restaurants are crashing. They blame the H7N9 bird flu for scaring customers off from eating chicken.  Sales at Chinese KFCs dropped 16% in March.

However, there is a problem with their blame game for crashing sales: The H7N9 bird flu scare didn’t start until the end of March.  Yum Brands own records show their restaurants in China have been losing sales since January.  In January and February they saw a 20% drop in sales.